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Gorrasit Vongfak

UX • Product Designer • Creative Director

  • work
    • ux
    • commercial
    • social causes
    • photography
    • design systems
    • presentation design
  • about
  • contact
Gorrasit Kawi Vongfak | UX, Product Designer, Creative Director
 

20+ years finding the real problem inside the brief. Leading teams to solve challenges. Enterprise product and brand. Mission-driven fundraising and nonprofit strategy. Fortune 100/500 to nonprofit sector.

 
 
 

Currently: Founder, The KAWI Agency: building products for nonprofit and SMB revenue teams. Open to Director/VP-level UX and Creative leadership roles.

 

20+ years

agency and in-house, Fortune 100/500 to nonprofit sector

$9MM

raised for a single
national client through
direct-response digital creative (FY17)

Led team of 12

Art Directors, Copywriters, and Digital Designers

VP / CD

Group-level roles at Razorfish (VP, Group Experience Design Director) and RKD Group (Group Creative Director)

 

Scaling Product Experience Across
Global Brands

Razorfish (Ticketmaster, Converse, Atlantic Health)

As VP, Group Experience Design Director, led experience design across global, national, and regional clients, mentoring Experience Design Directors, and shaping the agency's approach to emerging tech investment (AI, Web3).

Turning Digital Creative into $9MM in Fundraising Revenue

Operation Smile (Russ Reid Company / One & All Agency)

Led digital creative strategy that raised $9MM+ for a national-level client in a single fiscal year, while increasing website conversion 40% YoY and donations 26% YoY across food bank and mission-sector clients.

Result: $9MM+ raised, 40% conversion lift, 26% YoY donation growth

Running Enterprise Communications for a Global Workforce

Disney Interactive (The Walt Disney Company)

Owned digital signage and internal communications system reaching 1,200+ employees on campus daily, produced executive video communications and high-profile internal events for company division serving 3,000+ employees globally.

“I highly recommend Kawi as a User Experience leader. I had the pleasure of working closely with him and witnessing his exceptional skills in modern UX and creative direction. Kawi is not only a talented individual but also an AI fanatic and a technologist, constantly staying up-to-date with the latest trends and advancements in the industry. But more than that — he’s also just a really great and genuine person.

Kawi’s a highly skilled UX leader with a vast range of expertise. His dedication to staying ahead of industry trends and his ability to adapt to any industry makes him an invaluable asset. I wholeheartedly recommend him for any role or project that requires a creative and strategic thinker. He will undoubtedly make a significant impact and drive success for any organization he joins.”
— Toby P., SVP / Executive Creative Director, Razorfish
More testimonials
 

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©2026 Gorrasit Vongfak • Los Angeles, CA

 

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